A lot of men will do their Christmas shopping on the 23rd of December at lunchtime.
A survey by AIB shows men spend 5.6 million euro between 12 and 1pm on that date as they make a last minute dash to the shops.
It's also the busiest day during the festive season for pubs and stores .
People from Meath and Kildare spend the most over Christmas and those in Donegal and Louth spend the least.
