Dermot Usher launches event packages for companies
The recently appointed owner of Cork City FC is looking to build on relationships with local businesses as the club improves the different types of fan experience at Turner’s Cross. Dermot Usher, who bought the club last December, is planning events that will appeal to fans who attend home games, and those further afield.
The series of events will offer people a chance to support Cork City FC while getting something back in return.
Pre-match events, which include a 3-course meal at a nearby venue, have been planned for a Shamrock Rovers game at Turner’s Cross and a Cork City game in Tallaght. Companies will also be able to book a pre-match event for staff or customers throughout the year, which will be organised by Cork City FC.
Speaking about the launch, Dermot said; “What’s really important is that from a commercial point of view people can be involved in the club on non-match days and show their support for the club. We are in a position to be able to offer package deals to companies where they can organise a work-night out and actually get something in return for their support.”
Two golf days have been organised with one taking place in Fota Island Resort & Golf Club in August and another in the K-Club in Co Kildare in June.
“The reason I am organising some events outside of Cork is that there is a huge diaspora of Cork people living outside the county who want to be involved,” Dermot explained. “It’s an opportunity for them to start coming back to matches again and show their support for the club. I’ve met with The Dublin Supporters Club and there’s certainly an appetite for it and any of the feedback I’ve gotten so far has been really positive. We want to drive as many people as we can towards Cork City FC. The brand doesn’t stop in Cork.”
Other events planned include a ‘Football’ Black Tie ball in November where people will dress in black tie but can wear whatever they want on their feet to celebrate the end of the season.
The club recently confirmed Zeus Packaging as their title sponsor for the 2023 season and have renewed their partnership with UCC Mardyke.
Details of the new fan experience packages and how to avail of them can be found on the Cork City FC website www.corkcityfc.ie